Books like Principle Marketing by Kotler


First publish date: 1998
Genre: Business & Economics/Marketing
Authors: Kotler
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Principle Marketing by Kotler

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Books similar to Principle Marketing (12 similar books)

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πŸ“˜ Principles of marketing

An essential guide to marketing theory and practice, emphasizing the art and science of choosing target markets, creating superior customer value, and growing relationships.

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πŸ“˜ Principles of Marketing (17th Edition)


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Principles of Marketing 8th Canadian Edition by 6496546|Philip Kotler book cover

πŸ“˜ Principles of Marketing 8th Canadian Edition


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πŸ“˜ Marketing essentials


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πŸ“˜ Principles of marketing, second edition(by) Philip Kotler


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πŸ“˜ Strategic marketing management

Offers a comprehensive framework for strategic planning and outlines a structured approach to identifying, understanding, and solving marketing problems. For business students, the theory advanced in this book is an essential tool for understanding the logic and the key aspects of the marketing process. For managers and consultants, this book presents a conceptual framework that will help develop an overarching strategy for day-to-day decisions involving product and service design, branding, pricing, promotions, and distribution.

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Principles of Marketing, Global Edition by 4667307|Gary Armstrong book cover

πŸ“˜ Principles of Marketing, Global Edition


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Principles of Marketing, EBook, Global Edition by 6496546|Philip Kotler book cover

πŸ“˜ Principles of Marketing, EBook, Global Edition


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πŸ“˜ Principles of Marketing, Global Edtion


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πŸ“˜ Summary of Philip Kotler's Principles of Marketing
 by Irb Media


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Consumer Behavior by Leon G. Schiffman & Leslie Lazar Kanuk
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Marketing: An Introduction by Gary Armstrong & Philip Kotler
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Marketing Principles by William M. Pride & O. C. Ferrell
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Services Marketing: People, Technology, Strategy by Valarie A. Zeithaml, Mary Jo Bitner, & Dwayne D. Gremler
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