Find Similar Books | Similar Books Like Find Similar Books

Books like Marketing by Henry Assael


First publish date: 1990
Authors: Henry Assael
★ ★ ★ ★ ★ 0.0 (0 community ratings)

All books by Henry Assael
Marketing by Henry Assael

How are these books recommended?

The books recommended for Marketing by Henry Assael are shaped by reader interaction. Votes on how closely books relate, user ratings, and community comments all help refine these recommendations and highlight books readers genuinely find similar in theme, ideas, and overall reading experience.

Have you read any of these books?
Your votes, ratings, and comments help improve recommendations and make it easier for other readers to discover books they’ll enjoy.

Books similar to Marketing (8 similar books)

Principles of marketing by 6496546|Philip Kotler book cover

📘 Principles of marketing
 by Philip Kotler

An essential guide to marketing theory and practice, emphasizing the art and science of choosing target markets, creating superior customer value, and growing relationships.

★★★★★★★★★★ 4.6 (18 ratings)
Similar? ✓ Yes 0 ✗ No 0
Books like Principles of marketing
Consumer behavior by 9739263|Leon G. Schiffman book cover

📘 Consumer behavior
 by Leon G. Schiffman

This textbook explains how studying and applying consumer behavior drives effective marketing strategies, with updated content that addresses modern technology, new media, and the specific dynamics of the Indian market.

★★★★★★★★★★ 4.5 (8 ratings)
Similar? ✓ Yes 0 ✗ No 0
Books like Consumer behavior
Digital Marketing by 11851486|Dave Chaffey book cover

📘 Digital Marketing
 by Dave Chaffey


★★★★★★★★★★ 5.0 (3 ratings)
Similar? ✓ Yes 0 ✗ No 0
Books like Digital Marketing
Marketing management by 8333055|Henry Assael book cover

📘 Marketing management
 by Henry Assael


★★★★★★★★★★ 3.0 (1 rating)
Similar? ✓ Yes 0 ✗ No 0
Books like Marketing management
Likeonomics by 7671506|Rohit Bhargava book cover

📘 Likeonomics
 by Rohit Bhargava

Likeonomics is about why some people and companies are more believable than others and why likeability is the real secret to being more trusted, getting more customers, making more money – and perhaps even changing your life.

★★★★★★★★★★ 0.0 (0 ratings)
Similar? ✓ Yes 0 ✗ No 0
Books like Likeonomics
Principles and Practice of Marketing by 10213150|David Jobber book cover

📘 Principles and Practice of Marketing
 by David Jobber


★★★★★★★★★★ 0.0 (0 ratings)
Similar? ✓ Yes 0 ✗ No 0
Books like Principles and Practice of Marketing
The new rules of marketing and PR by 4625352|David Meerman Scott book cover

📘 The new rules of marketing and PR
 by David Meerman Scott

This guide shows marketers how to use Web‑based communication to speak directly to customers, build personal connections, and guide them through the buying process with a clear action plan.

★★★★★★★★★★ 0.0 (0 ratings)
Similar? ✓ Yes 0 ✗ No 0
Books like The new rules of marketing and PR
Marketing : the core by 8222143|Roger A. Kerin book cover

📘 Marketing : the core
 by Roger A. Kerin


★★★★★★★★★★ 0.0 (0 ratings)
Similar? ✓ Yes 0 ✗ No 0
Books like Marketing : the core

Some Other Similar Books

Strategic Market Management by Alexander Chernev
Marketing: An Introduction by Gary Armstrong and Philip Kotler
Market-Oriented Product Management by Gordon K. W. Lee
Integrated Marketing Communication by Thomas E. Barry

Have a similar book in mind? Let others know!

Please login to submit books!