Books like Marketing strategy and competitive positioning by Graham J. Hooley


First publish date: 1998
Genre: Business & Economics/Marketing
Authors: Graham J. Hooley
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Marketing strategy and competitive positioning by Graham J. Hooley

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Some Other Similar Books

Competitive Strategy: Techniques for Analyzing Industries and Competitors by Michael E. Porter
Strategic Marketing Problems: Cases and Comments by Roger A. Kerin
Market Strategy: Principles and Practice by Paul Hague
Strategic Market Management by John A. Quelch
Marketing Strategy: A Decision-Focused Approach by Orville C. Walker Jr.
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The Art of Strategy: A Game Theorist's Guide to Success in Business and Life by Avinash K. Dixit and Barry J. Nalebuff
Positioning: The Battle for Your Mind by Al Ries and Jack Trout
Marketing Strategy: From Philosophy to Practice by G. P. S. Rawat

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