Books like Twelve and a Half by Gary Vaynerchuk


First publish date: 2021
Genre: Psychology/General Psychology
Authors: Gary Vaynerchuk
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Twelve and a Half by Gary Vaynerchuk

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Books similar to Twelve and a Half (15 similar books)

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πŸ“˜ Daring Greatly

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πŸ“˜ Start with why

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πŸ“˜ Measure what matters
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πŸ“˜ The Thank You Economy


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πŸ“˜ Twelve


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πŸ“˜ Crushing it!

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πŸ“˜ Twelve Across


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πŸ“˜ The death and resurrection show

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πŸ“˜ Twelve

Cassie Hobbes has been working with the FBI since she was a teenager. Now twenty-three years old, she and her fellow Naturals have taken over running the program that taught them everything they know. As a unit, they're responsible for identifying new Naturals--and solving particularly impossible cases. When their latest case brings back a ghost from their past, Cassie and the other Naturals find themselves racing against the clock--and reliving their own childhood traumas.In a small, coastal town in Maine, there has been a rash of teen suicides--or at least, that's what the police believe. Mackenzie McBride, age twelve, thinks differently. Desperate to make herself heard, she stands at the top of a lighthouse, threatening to jump... unless the FBI agents who rescued her from a kidnapper at age six come to hear her out.Enter the Naturals. It doesn't take Cassie long to realize that Mackenzie isn't bluffing: she truly is convinced that the suicides are murder, and she really will jump if she can't get the FBI to believe her. To the outside world, Mackenzie is nothing more than a traumatized child. But so was Cassie, once upon a time. So were Michael, Dean, Sloane, Lia, and Celine. With a storm rolling in off the ocean and Mackenzie's position becoming more precarious by the moment, the Naturals have very little time to get to the truth about the deaths--and about twelve-year-old Mackenzie McBride.

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πŸ“˜ Jab, jab, jab, right hook

"When managers and marketers outline their social media strategies, they plan for the 'right hook'--their next sale or campaign that's going to knock out the competition. Even companies committed to jabbing--patiently engaging with customers to build the relationships crucial to successful social media campaigns--want to land the punch that will take down their opponent or their customer's resistance in one blow. Right hooks convert traffic to sales and easily show results. Except when they don't. Thanks to massive change and proliferation in social media platforms, the winning combination of jabs and right hooks is different now. Vaynerchuk shows that while communication is still key, context matters more than ever. It's not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices--content tailor-made for Facebook, Instagram, Pinterest, Twitter, and Tumblr"--

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πŸ“˜ Treasures of the Twelve
 by Cindy Lin


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