Books like BUSINESS ACROSS CULTURES by FONS TROMPENAARS


Business Across Cultures is the foundational volume of the Culture for Business series, outlining the key themes explored in the other books. It equips executives with a broad view of how companies navigate cultural diversity, from customer needs to investor relations and employee engagement. The book introduces central concepts of international business and demonstrates how these ideas interconnect within a multicultural framework.
First publish date: 2004
Genre: Business & Economics/Business Management
Authors: FONS TROMPENAARS
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BUSINESS ACROSS CULTURES by FONS TROMPENAARS

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