Books like Entreprenerd by Bruno Lowagie

"Most startups are built to fail. But those failures, according to entrepreneur Eric Ries, are preventable. Startups don't fail because of bad execution, or missed deadlines, or blown budgets. They fail because they are building something nobody wants. Whether they arise from someone's garage or are created within a mature Fortune 500 organization, new ventures, by definition, are designed to create new products or services under conditions of extreme uncertainly. Their primary mission is to find out what customers ultimately will buy. One of the central premises of The Lean Startup movement is what Ries calls "validated learning" about the customer. It is a way of getting continuous feedback from customers so that the company can shift directions or alter its plans inch by inch, minute by minute. Rather than creating an elaborate business plan and a product-centric approach, Lean Startup prizes testing your vision continuously with your customers and making constant adjustments"--

In his book, The Innovator's Dilemma [3], Professor Clayton Christensen of Harvard Business School describes a theory about how large, outstanding firms can fail "by doing everything right." The Innovator's Dilemma, according to Christensen, describes companies whose successes and capabilities can actually become obstacles in the face of changing markets and technologies. ([Source][1]) This book takes the radical position that great companies can fail precisely because they do everything right. It demonstrates why outstanding companies that had their competitive antennae up, listened astutely to customers, and invested aggressively in new technologies still lost their market leadership when confronted with disruptive changes in technology and market structure. And it tells how to avoid a similar fate. Using the lessons of successes and failures of leading companies, The Innovator's Dilemma presents a set of rules for capitalizing on the phenomenon of disruptive innovation. These principles will help managers determine when it is right not to listen to customers, when to invest in developing lower-performance products that promise lower margins, and when to pursue small markets at the expense of seemingly larger and more lucrative ones. - Jacket flap. [1]: http://web.mit.edu/6.933/www/Fall2000/teradyne/clay.html

In this first new and totally revised edition of the 150,000-copy underground bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed. He then shows how to apply the lessons of franchising to any business — whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in. your business. After you have read The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.

This is the unfettered story of Ashneer Grover-the favourite and misunderstood poster boy of Start-up India. Raw, gut-wrenching in its honesty and completely from the heart, this is storytelling at its finest. A young boy with a ‘refugee’ tag growing up in Delhi’s Malviya Nagar outpaces his circumstances by becoming a rank-holder at the pinnacle of academic excellence in India-IIT Delhi. He goes on to do an MBA from the hallowed halls of IIM Ahmedabad, builds a career as an investment banker at Kotak Investment Banking and AmEx, and is pivotal in the making of two unicorns-Grofers, as CFO, and BharatPe, as co-founder. As a judge on the popular TV show Shark Tank India, Ashneer becomes a household name even as his life turns upside down. Controversy, media spotlight, garrulous social media chatter descend, making it difficult to distinguish fact from fiction.

The most important question for any organization There's a naturally occurring pattern shared by the people and organizations that achieve the greatest long-term success. From Martin Luther King Jr. to Steve Jobs, from the pioneers of aviation to the founders of Southwest Airlines, the most inspiring leaders think, act, and communicate the exact same way—and it's the complete opposite of everyone else.The common thread, according to Simon Sinek, is that they all start with why. This simple question has the power to inspire others to achieve extraordinary things.Any organization can explain what it does; some can explain how; but very few can clearly articulate why. Why do we offer these particular products or services? Why do our customers choose us? Why do our employees stay (or leave)? Once you have those answers, teams get stronger, the mission clicks into place, and the path ahead becomes much clearer.Starting with why is the key to everything from putting a man on the moon to launching the iPod. Drawing on a wide range of fascinating examples, Sinek shows readers how to apply why to their culture, hiring decisions, product development, sales, marketing, and many other challenges. Some naturally think this way, but Sinek proves that anyone can learn how.

Does fear stop you from starting your dream business? Discover a demonstrated way to create a money-making enterprise in just sixty minutes a day. Have you been sitting on a lucrative idea for years? Are you scared someone will steal it before you start? Would you love to control your own destiny but don’t have the time? Host of The Agile Entrepreneur Podcast, Fortune 500 consultant, and speaker Ramesh Dontha has launched multiple successful businesses using rapid-implementation techniques. Building on a wealth of experience and drawing on the same robust tactics that helped found powerhouses Uber, Airbnb, and Instagram, you’ll soon be itching to dive into your first life-changing sixty minutes. The 60 Minute Startup: A Proven System to Start Your Business in 1 Hour a Day and Get Your First Paying Customers in 30 Days (or Less) is a thorough distillation of the key techniques used by entrepreneurs across the globe to get their ideas to market. Using interviews, examples, and analysis, Dontha shows the exact approach you can use—even if you have no idea where to begin. Follow the agile revolution, and your lifelong dreams could be raking in the cash just thirty days from now. In The 60 Minute Startup, you’ll discover: - How to determine what makes a good concept and the best fit for you - The validation tool to test your vision for market acceptance - Unique insights into how to use your own strengths to reveal hidden profits - Ways to avoid hours of fruitless research, bypass expensive online courses, and tap into your entrepreneurial mindset - Practical examples, step-by-step plans, actionable content, and much, much more! The 60 Minute Startup is the only resource you need to build your new venture fast. If you like no-nonsense tactics, expert insights, and proven concepts, then you’ll love Ramesh Dontha’s success-building strategies. Buy The 60 Minute Startup to roll up your sleeves and begin today!

In his 2009 book Crush It, Gary Vaynerchuk insisted that a vibrant personal brand was crucial to entrepreneurial success. Now Gary explains why that's even more true today, offering his perspective on what has changed in the last nine years and what principles remain timeless. He also shares stories from other entrepreneurs who have grown wealthier -- and not just financially -- than they ever imagined possible by following Crush It principles. The secret to their success (and Gary's) has everything to do with their understanding of the social media platforms and their willingness to do whatever it took to make these tools work to their utmost potential. Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat; podcast platforms like Spotify, Soundcloud, iHeartRadio, and iTunes; and other emerging platforms such as Musical.ly. For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies. Crushing It! is a guide to building your own path to professional and financial success and a blueprint to living life on your own terms.