Books like Open Business Models by Henry Chesbrough

The Lean Startup presents a systematic, scientific approach for creating and managing successful startups in uncertain environments, emphasizing rapid experimentation, customer feedback, and iterative product development.

Clayton Christensen explains why leading firms can fail when they follow the right strategy, and offers rules for exploiting disruptive innovation to avoid losing market leadership.

Blue Ocean Strategy explains how companies can create uncontested market space and make competition irrelevant through innovative value creation.

> Blockquote "The Innovation Game has changed ..." Companies that don't innovate die. This is one certainty your company faces in this complex world. But how should your company innovate? Rather than relying entirely on internal ideas to advance the business, open innovation leverages internal *and* external sources of ideas. Rather than restricting innovations to a single path to market, open innovation inspires companies to find the best business model - whether that model exists within the firm or with an external one. Based on the author's extensive field research, academic study, and professional experience *Open Innovation* calls for revolutionary organizing principles for managing research and innovation. Through rich descriptions of the innovation processes of Xerox, IBM, Procter & Gamble, and other firms (Intel etc.), Chesbrough shows you the principles of open innovation in practice. This highly acclaimed book shows how open innovation can unlock true value in your company's ideas and technologies. **Henry Chesbrough** is adjunct professor at the Haas School of Business at the University of California, Berkeley. > Blockquote [From the blurb] >

The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won't work. You'll learn the simple but comprehensive process of designing and testing value propositions, taking the guesswork out of creating products and services that perfectly match customers' needs and desires. Practical exercises, illustrations and tools help you immediately improve your product, service, or new business idea. In addition the book gives you exclusive access to an online companion on Strategyzer.com.