Books like San Francisco, graphic design by Gerry Rosentswieg

Discover practical guidance for blending message and image in advertising with 12 proven campaigns, tackling creative challenges step by step.

It's easy to leave your heart in San Francisco - after all, the "City by the Bay" is also called "Everybody's Favorite City." This is not suprising, as it is home to some of America's most intriguing architecture and design, including the iconic Golden Gate Bridge, the bustling Fisherman's Wharf and Pier 39, the ornate Chinatown , and the mysterious prison on Alcatraz Island. Visit Coit Tower and Lombard Street - the "Crookedest street in the world" on Telegraph Hill, and then hop on one of the famous streetcars and travel through eclectic neighborhoods where Victorian sophistication is juxtaposed with modern elements. Stop by the Mission District, once home to the Ohlone Indians and Spanish missionaries and now full of artists and hipsters. San Francisco has seen the dawn of many countercultural movements. In the 1950s and 1960s, it was home to Beat poets and writers such as Allen Ginsberg and Jack Kerouac, as well as Lawrence Ferlinghetti, founder of the landmark City Lights Bookstore. San Francisco has also seen the birth of social trends that influenced the nation: antiwar protests, the sexual revolution, and the fight for women's rights. Beat, counterculture, and gay and lesbian movements have thrived in such legendary neighborhoods as North Beach, Haight-Ashbury, and the Castro. "Fog City, "Golden City," Baghdad by the Bay," "Frisco"- however one affectionately refers to it, San Francisco has evolved into a world-class metropolis that, then as now, remains a captivating place with international appeal.