Books like Marketing politik by Firmanzah.

Name: Marketing politik
Rating: 3.5 (2 reviews)
Author: Firmanzah.

Marketing politik examines the relationship between Indonesia’s political conditions and the use of marketing techniques within political campaigns. The book examines campaign management practices, the role of political marketing, and how these strategies influence voter behavior. It highlights the unique challenges and opportunities faced by political actors in the Indonesian context when applying marketing principles to achieve electoral success.

First publish date: 2007

Genre: Business & Economics/Marketing

Authors: Firmanzah.

★ ★ ★ ★ ★ 3.5 (2 community ratings)

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