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Books like Happy money by Elizabeth Dunn


Happy Money explores the science of spending and reveals that many common money habits do not lead to happiness. Drawing on research in psychology and economics, authors Elizabeth Dunn and Michael Norton outline five principles for maximizing well‑being through how we spend. They demonstrate that experiences often bring more lasting joy than purchases, that giving to others increases happiness, and that both consumers and companies can apply these ideas to create more satisfying outcomes. Case studies from companies like Google, Pepsi, and Crate & Barrel illustrate how these principles work in practice, while research findings—such as the minimal pleasure from luxury cars compared to economy models—challenge conventional assumptions about money and enjoyment.
First publish date: 2013
Genre: Business & Economics/Finance
Authors: Elizabeth Dunn
★ ★ ★ ★ ★ 2.0 (3 community ratings)

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Happy money by Elizabeth Dunn

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