Books like How They Started Digital by David Lester

The Lean Startup presents a systematic, scientific approach for creating and managing successful startups in uncertain environments, emphasizing rapid experimentation, customer feedback, and iterative product development.

Clayton Christensen explains why leading firms can fail when they follow the right strategy, and offers rules for exploiting disruptive innovation to avoid losing market leadership.

Alexis Ohanian shares his experience co‑founding Reddit and offers practical advice on using the internet to create communities, businesses, and charities that drive social change.

Gary Vaynerchuk explains why a strong personal brand and mastery of social media are essential for entrepreneurial success, offering updated principles, platform‑specific tactics, and inspirational stories from diverse entrepreneurs.

"From getting started and finding customers to creating your website and mastering social media, this comprehensive guide provides down-to-earth advice on every aspect of setting up and running a thriving home-based online retail business. Learn all about setting up your home office, sourcing your product, marketing from all angles, getting paid, and staying ahead of the competition"--P. [4] of cover.

Learn the secrets of the successful Internet marketing methods used by entrepreneurs to get rich quickly.

A guidebook for electronic entrepreneurs covers business plans, financing, server hardware, site design, Internet marketing, and customer service.

The inside scoop... for when you want more than the official line! If you have an entrepreneurial spirit and want to capitalize on the fastest growing marketplace ever, the Web, this is the book for you. From choosing the product or service you offer to designing your website to marketing and managing your online venture, this guide gives you step-by-step guidance and helps you avoid common pitfalls. You don't have to be a computer guru or programmer, and you don't have to invest big bucks, thanks to the unbiased recommendations, practical guidance, and insider savvy this book puts at your fingertips. Updated with advice from experts, current statistics, new tips and strategies, and information about hundreds of resources, this guide gets you in business online with: Vital Information on choosing a unique product or service and targeting a specific niche market Insider Secrets from entrepreneurs who have launched successful online businesses Money-Saving Techniques, including using services from Yahoo!, Microsoft, eBay, and others to create a small-business website Time-Saving Tips for obtaining prominent listing placement on search engines and in Web directories and information portals The Latest Trends in online advertising, marketing, and branding, plus the online auction phenomenon Handy Checklists to help you create and operate your online business

A practical guide for beginners to start and grow an online business, covering research, website creation, hosting, e‑commerce platforms, marketing, and legal compliance.

Scott C. Fox offers a practical guide to building million-dollar online businesses, featuring actionable planners, brainstorming exercises, and interviews with small‑business owners.

A practical, step‑by‑step guide that shows how to launch and grow a profitable online business, covering market research, website design, e‑commerce, Internet marketing, and secure online transactions.

A compendium of 30 case studies that trace the origins of celebrated businesses, brand-name products, and internet marketing ventures, illustrating how new enterprises rise in the realm of electronic commerce.