Books like Start Small, Stay Small by Rob Walling

The Lean Startup presents a systematic, scientific approach for creating and managing successful startups in uncertain environments, emphasizing rapid experimentation, customer feedback, and iterative product development.

Chris Guillebeau explains how to turn a modest investment into a $50,000-plus business, using real-world case studies to show how passion can become profit—no MBA or large staff needed.

Michael E. Gerber challenges common myths about starting a business, guiding readers through the stages of entrepreneurial growth and the essential difference between working on and in their business.

Seth Godin’s guide shows how to spot a worthwhile obstacle—called a Dip—and stick through it, or recognize when it’s a dead‑end and quit, so you can rank first in your chosen field.

"How maverick companies have passed up the growth treadmill -- and focused on greatness instead. It's an axiom of business that great companies grow their revenues and profits year after year. Yet quietly, under the radar, a small number of companies have rejected the pressure of endless growth to focus on more satisfying business goals. Goals like being great at what they do, creating a great place to work, providing great customer service, making great contributions to their communities, and finding great ways to lead their lives. InSmall Giants, veteran journalist Bo Burlingham takes us deep inside fourteen remarkable companies that have chosen to march to their own drummer. They include Anchor Brewing, the original microbrewer; CitiStorage Inc., the premier independent records-storage business; Clif Bar & Co., maker of organic energy bars and other nutrition foods; Righteous Babe Records, the record company founded by singer-songwriter Ani DiFranco; Union Square Hospitality Group, the company of restaurateur Danny Meyer; and Zingerman's Community of Businesses, including the world-famous Zingerman's Deli of Ann Arbor. Burlingham shows how the leaders of these small giants recognized the full range of choices they had about the type of company they could create. And he shows how we can all benefit by questioning the usual definitions of business success. In his new afterward, Burlingham reflects on the similarities and learning lessons from the small giants he covers in the book. From the Hardcover edition"--