Books like The Attention Merchants by Tim Wu


In The Attention Merchants, Tim Wu traces the history of industries that have turned human attention into a commodity. From the print presses of the 19th century to the data‑driven platforms of today, Wu shows how marketers, advertisers, and technology companies have refined their tactics to capture, quantify, and sell our focus. The book discusses the psychological mechanisms and economic incentives behind attention harvesting, its influence on popular culture, and the broader social consequences of a world increasingly driven by attention metrics.
First publish date: 2016
Genre: Business & Economics/Marketing
Authors: Tim Wu
★ ★ ★ ★ ★ 3.7 (6 community ratings)

The Attention Merchants by Tim Wu

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Books similar to The Attention Merchants (14 similar books)

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πŸ“˜ Digital Minimalism

Digital Minimalism shows how reducing everyday technology use can improve well‑being, offering a practical strategy to reclaim free time and focus on meaningful activities.

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The Age of Surveillance Capitalism by 857852|Shoshana Zuboff book cover

πŸ“˜ The Age of Surveillance Capitalism

Shoshana Zuboff explains how digital data is turned into a new market formβ€”surveillance capitalismβ€”where corporations predict and shape behavior for profit, reshaping power, privacy, and democracy in the digital age.

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πŸ“˜ Weapons of Math Destruction

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πŸ“˜ Reclaiming Conversation


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The Filter Bubble by 11320483|Eli Pariser book cover

πŸ“˜ The Filter Bubble

Eli Pariser explains how the rise of personalization on the Web limits the information we consume, turning search engines into invisible filters that shape our news, opinions, and online experiences.

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Empire of cotton by 13581397|Sven Beckert book cover

πŸ“˜ Empire of cotton

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πŸ“˜ Powers of two

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πŸ“˜ Hooked: How to Build Habit-Forming Products
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The attention economy : understanding the new currency of business by 7153333|Thomas H. Davenport book cover

πŸ“˜ The attention economy : understanding the new currency of business

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From scratch by 4632720|Allen Salkin book cover

πŸ“˜ From scratch

"The autobiography the Food Network would write if it could write one--a candid, behind-the-scenes look at how one network launched one of the biggest cultural waves of the last 20 years"-- "Big personalities, high drama--the extraordinary behind-the-scenes story of the Food Network, now about to celebrate its twentieth anniversary: the business, media, and cultural juggernaut that changed the way America thinks about food. In October 1993, a tiny start-up called the Food Network debuted to little notice. Twenty years later, it is in 100 million homes, approaches a billion dollars a year in revenue, and features a galaxy of stars whose faces and names are as familiar to us as our own family's. But what we don't know about them, and the people behind them, could fill a book. Based upon extensive inside access, documents, and interviews with hundreds of executives, stars, and employees all up and down the ladder, Allen Salkin's book is an exhilarating roller-coaster ride from chaos to conquest (and sometimes back). As Salkin takes us inside the conference rooms, studios, homes, restaurants, and after-hours meetings, we see a salty Julia Child lording it over the early network performers; a fragile Emeril Lagasse staggering from the sudden public shock of cancellation; a very green Rachael Ray nearly burning down the set on her first day; a torn Tyler Florence accepting the Applebee's job he knows he can't refuse, but with a chill running down his spine; a determined Bobby Flay reinventing himself once again to survive. Paula Deen, Tom Colicchio, Anthony Bourdain, Mario Batali, Jamie Oliver, Martha Stewart, Guy Fieri, Cat Cora: Salkin illuminates the people we thought we knew, and the ones we never knew about, in this irresistible story of the intersection between business, television, pop culture, food-and us"--

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πŸ“˜ The Hybrid Media System Politics And Power

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πŸ“˜ Captains of Consciousness


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The End of Forgetting by Kate Eichhorn
The Social Dilemma by Jeff Orlowski
Mindf*ck: Cambridge Analytica and the Plot to Break Democracy by Christopher Wylie

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