Find Similar Books | Similar Books Like Find Similar Books

Books like Fundamentos de marketing by Philip Kotler


First publish date: 2013
Authors: Philip Kotler
★ ★ ★ ★ ★ 0.0 (0 community ratings)

All books by Philip Kotler
Fundamentos de marketing by Philip Kotler

How are these books recommended?

The books recommended for Fundamentos de marketing by Philip Kotler are shaped by reader interaction. Votes on how closely books relate, user ratings, and community comments all help refine these recommendations and highlight books readers genuinely find similar in theme, ideas, and overall reading experience.

Have you read any of these books?
Your votes, ratings, and comments help improve recommendations and make it easier for other readers to discover books they’ll enjoy.

Books similar to Fundamentos de marketing (3 similar books)

Consumer behavior by 9739263|Leon G. Schiffman book cover

📘 Consumer behavior
 by Leon G. Schiffman

This textbook explains how studying and applying consumer behavior drives effective marketing strategies, with updated content that addresses modern technology, new media, and the specific dynamics of the Indian market.

★★★★★★★★★★ 4.5 (8 ratings)
Similar? ✓ Yes 0 ✗ No 0
Books like Consumer behavior
Digital Marketing by 11851486|Dave Chaffey book cover

📘 Digital Marketing
 by Dave Chaffey


★★★★★★★★★★ 5.0 (3 ratings)
Similar? ✓ Yes 0 ✗ No 0
Books like Digital Marketing
Strategic marketing management by 7332528|Alexander Chernev book cover

📘 Strategic marketing management
 by Alexander Chernev

Offers a comprehensive framework for strategic planning and outlines a structured approach to identifying, understanding, and solving marketing problems. For business students, the theory advanced in this book is an essential tool for understanding the logic and the key aspects of the marketing process. For managers and consultants, this book presents a conceptual framework that will help develop an overarching strategy for day-to-day decisions involving product and service design, branding, pricing, promotions, and distribution.

★★★★★★★★★★ 0.0 (0 ratings)
Similar? ✓ Yes 0 ✗ No 0
Books like Strategic marketing management

Some Other Similar Books

Strategic Marketing Problems by Roger A. adcock
Marketing Principles by William D. Perreault Jr., E. Jerome McCarthy
Marketing: An Introduction by Gary Armstrong, Philip Kotler
Marketing: An Introduction by Gary Armstrong and Philip Kotler
Marketing Strategy: A Decision-Focused Approach by O. C. Ferrell and Michael Hartline
Marketing Principles by William D. Perreault Jr. and E. Jerome McCarthy
Customer Relationship Management: Concepts and Tools by Francis Buttle and Stan Maklan
Services Marketing: Integrating Customer Focus Across the Firm by Valarie A. Zeithaml, Mary Jo Bitner, and D. Neil Woodruff

Have a similar book in mind? Let others know!

Please login to submit books!