Books like Customer Relationship Management by Michael J. Cunningham
How are these books recommended?
The books recommended for Customer Relationship Management by Michael J. Cunningham are shaped by reader interaction. Votes on how closely books relate, user ratings, and community comments all help refine these recommendations and highlight books readers genuinely find similar in theme, ideas, and overall reading experience.
Have you read any of these books?
Your votes, ratings, and comments help improve recommendations and make it easier
for other readers to discover books they’ll enjoy.
Books similar to Customer Relationship Management (7 similar books)
Some Other Similar Books
Customer Relationship Management: Concepts and Technologies by Roger J. Baran, Robert J. GalkaRelationship Marketing: Successful Strategies for the Age of the Customer by Leonard L. Berry
CRM at the Speed of Light: Social, Mobile, and Cloud Computing Strategies for Next-Generation Customer Engagement by Paul Greenberg
Strategic Customer Service: Managing the Customer Experience to Increase Profitability by John A. Goodman
The Customer Loyalty Loop: The Science Behind Creating Great Experiences and Lasting Customer Relationships by Noah Fleming
Customer Relationship Management: A Data-Driven Approach by Jochen Wirtz, Karen Kelton
The Effortless Experience: Conquering the New Battleground for Customer Loyalty by Matthew Dixon, Nick Toman, Rick DeLisi
Customer Satisfaction Evaluation: Methods for Measuring and Implementing Service Improvements by A. Parasuraman